Zaha Hadid Architects ‘Re:Imagine London’ in Fortnite

Fortnite as the most popular video game in the world today has presented the latest creative breakthrough with the concept of Re:Imagine London which in its planning has been fully supported by the Unreal Editor for Fortnite (UEFN) from Epic Games. The development of this online experience was carried out together with a world-class architectural firm whose works are beyond doubt, Zaha Hadid Architects (ZHA) who also helped in the research on the use of UEFN as a practical architectural application that will unite the talents of creators in various industries, including architecture, landscape, and interior.

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects) 

Published by Epic Labs, Re:Imagine London is a creator-built island in Fortnite that provides an interactive experience highlighting UEFN’s capabilities in Architecture Engineering and Construction (AEC) based on content provided by Zaha Hadid Architects (ZHA), AccuCities, and Beyond Creative. The project is part of a series that follows on from ZHA’s Computation and Design Group (ZHACODE)’s ongoing research applications in urban planning, platform design, spatial content creation, configurators, user experience design, and future twinning.

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)

The game concept will see players simulated to an artificial island from the creator located around the London waterfront, inviting them to explore the city as a cooperative multiplayer experience in the strategy-builder games genre with educational components.

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)  

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)  

Urban intensification and community participation in an effort to create sustainable development carried out on foot with its various usage features. The experience offered by Epic Games offers a quick selection of options with an interesting and explorative approach as a material to negotiate the complexity of urban conditions that aim to carry out collaborative development in a contemporary context. As presented on the Fortnite platform, with content created at various scales as previously composed spatial scenes that express various architectural, geometric and spatial features that are consistent with the work of Zaha Hadid Architects while contributing to the planning of configured solutions and construction awareness. In the process, implementing modules that combine the latest advances in construction technology while showcasing a parametric approach to environmental and contextual performance through varied typologies, gradient and volumetric lighting, and material effects. Players can take part in Re:Imagine London by downloading Fortnite (Fortnite.com/download) on their preferred platform and searching for 'Re:Imagine London' or '1442-4257-4418' in the game.

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)

Re:Imagine London in Fortnite (cr: Zaha Hadid Architects)